“If you type ‘weight loss’ into Google Correlate you find ‘healthy smoothie’ and ‘meal replacement.’ Not too surprising. But you also see terms like ‘vacation destination,’ ‘cruises to,’ and ‘wedding checklist.’ And if you look at the searches that occur three weeks after the ‘weight loss’ query, you see ‘weight loss plateau’ and ‘not losing weight’ at the top of the list.”
Hal’s team has uncovered a number of interesting relationships by analyzing query data. For example, here’s an infographic that shows the online and offline spending behavior of people throughout a typical week.
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