As
AdWords Express continues to grow (
now available internationally in 15 countries), our
AdWords Premier SMB Partners have asked us to make it easier for them to tap into AdWords Express for their clients. We’re happy to announce that starting today, these partners, along with agencies and other third parties, can create and manage AdWords Express accounts at scale through
My Client Center (MCC).
Using AdWords Express via MCC can save agencies and other third parties time and overhead by eliminating day-to-day management for local, small- and medium-sized businesses (SMBs). AdWords Express complements existing AdWords services provided by agencies today by offering them a new option to help SMBs get started quickly with online marketing. Third parties can now create new accounts by simply selecting ‘AdWords Express’ through the MCC. Get more details and instructions on using AdWords Express through MCC in the
AdWords Express Help Center.
Steve Curry, President and CEO of 411.ca, a site serving millions of Canadians, has the following to say about AdWords Express:
"We have been using AdWords Express through MCC in a beta trial and have found it to be very simple to set up. Since AdWords Express doesn't need ongoing account optimization, it's a great tool for us to be able to efficiently deliver a valuable advertising solution to our SMB advertisers.”
For more resources on My Client Center and other tools to effectively manage large accounts at scale, visit the
AdWords Help Center.
Posted by Nicholas Boos, Product Manager